I will be heading towards a practitioner conference on Tuesday March 11 to talk about oil companies, climate change and sustainability rhetoric. It is always fun to try out ideas in front of a knowlegdeable crowd. This time made up of communicators from the oil and gas industry. Will be drawing on my book on the oil industry — Ihlen, Ø. (2007). Petroleumsparadiset: Norsk oljeindustris strategiske kommunikasjon og omdømmebygging [The petroleum paradise: The strategic communication and reputation building of the Norwegian oil industry], as well as Ihlen, Ø., & Roper, J. (2014). Corporate reports on sustainability and sustainable development: ’We have arrived’ and some updated material.